This brand session for Iowa Photographer, Lydia Fine of Apollo and Ivy Photography, was all about showing the many hats she wears, and making sure her photos finally reflect all the ways she shows up in her business.
Lydia isn’t just a talented family and senior photographer. She also coaches other photographers on how to run a profitable, streamlined business behind the scenes. From pricing to systems to workflows, she’s the no-fluff expert people turn to when they’re ready to stop winging it.
For this brand session, we captured that dual energy: part creative, part coach. We started with scroll-stopping headshots, layered in some fun behind-the-scenes moments, brought in props that reflect her personality, and met up with a mock client to capture coaching in action. Fun, professional, strategic photos, but still totally Lydia.
Whether she’s updating her website, coaching clients, or creating content that converts, she now has a gallery of brand photos that makes it easier to show up online with confidence and consistency (yes please, right?!).